Every business should be using social networking sites as a part of their business’s marketing strategy. They offer your small business the opportunity to engage with consumers and introduce your products and services. It’s also a fantastic way to connect with other businesses in your industry to work on future partnerships and business growth.
When you market your business on Facebook or Twitter, you are looking to engage with the average consumer. The promotion strategy for LinkedIn is going to be different than these other social media sites. A majority of the content you publish should be directed at other industry professionals to help network your business and grow your brand. When you do publish content aimed at consumers, it can be more in depth about the products and services you offer.
We want to help you use LinkedIn to grow your business. In our whitepaper, "Top Ways You Can Use Facebook, Twitter, and LinkedIn for Your Business" we have listed three ways to help you get started. Download the whitepaper today!
Nick Pizzolato is the Marketing Content Manager at Wicked Local Media Solutions. For questions, topics for future blogs, or to share your favorite moment from the film “Back to the Future,” email him at email@example.com.