More than 100 million Americans view videos online every day, which represents a third of all time people spend online. Videos offer business owners the ability to show the character of their store. A video can make their employees, products, and services seem accessible to potential consumers. It allows your company to show off its personality and become relatable to your audience.
Filming a video may seem intimidating, but the chances are, you could create one today. Most smartphones and tablets offer cameras that can record videos in high-definition, which can produce crystal clear promotional clips for you to share online. We've created a best practices guide to help business owners create the perfect 60 second video message. It's free and available now for you to download!
Nick Pizzolato is the Marketing Content Manager at Wicked Local Media Solutions. For questions, topics for future blogs, or to share your favorite moment from the film “Back to the Future,” email him at firstname.lastname@example.org.