Blog

Nick Pizzolato

Recent Posts

Throwback Thursday: The Holiday Rush for Gifts

Posted by Nick Pizzolato on Thu, Dec 01, 2016 @ 11:00 AM

The holiday shopping season is here and that means consumers will spend weekends and evenings looking for the perfect gifts for friends and family. Some dread it and some love it, but it’s a ritual that goes back decades, as you can see in this photo.

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Tags: Wicked Local, Throwback Thursday

November Blog Rewind: Preparing Your Business for the Holidays

Posted by Nick Pizzolato on Wed, Nov 30, 2016 @ 10:25 AM

Each November, local businesses start to prepare their stores for the upcoming holiday season. From advertising strategies, to ideas for running digital promotions, the Wicked Local Media Solutions Blog offered suggestions, plans, and ways that your business could be successful throughout the holiday season.

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Tags: Wicked Local, holiday

Running Promotions for the Holidays

Posted by Nick Pizzolato on Tue, Nov 29, 2016 @ 01:17 PM

As more customers begin to think about how to finish their holiday shopping, they’ll be looking for businesses to offer them incentives to shop at their store. You’ll undoubtedly be offering promotions and discounts to customers as a way to attract those on the lookout for deals. But what’s the best way to market those promotions? Certainly the tried and true methods of print advertising works, but you can use new media to reach more consumers.

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Tags: Social Media, Digital Marketing, Wicked Local, holiday

Bundling Your Holiday Advertising

Posted by Nick Pizzolato on Mon, Nov 28, 2016 @ 01:46 PM

Now that Thanksgiving is officially over and your focus on preparing your business for the holidays is in full swing, let’s take a minute to think about how you deliver your message. The way you deliver your marketing shouldn’t be dedicated to one exclusive medium. Advertising your promotions in print, digital, and on mobile, will help you reach as many consumers as possible in the next four weeks.

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Tags: Small Business, Wicked Local, holiday

Six Fun Thanksgiving Facts

Posted by Nick Pizzolato on Wed, Nov 23, 2016 @ 10:32 AM

Tomorrow, Amercians celebrate Thanksgiving with their friends and family. Everyone has their own unique traditions, but here are six Thanksgiving facts that everyone can relate to.

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Tags: Wicked Local, holiday

Using Holiday Marketing to Grow Consumer Awareness

Posted by Nick Pizzolato on Tue, Nov 22, 2016 @ 02:58 PM

The holiday season has begun, and millions of dollars will be spent across the nation in the next few weeks.  You can make sure your store stays busy during this time, by marketing your seasonal promotions, services, and merchandise through a mix of print and online advertising.

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Tags: Small Business, Wicked Local, holiday

Creating a Place for Customers

Posted by Nick Pizzolato on Mon, Nov 21, 2016 @ 01:44 PM

Small businesses have always been a gathering place for members of the community. Neighborhood residents look at your business like a community gathering place, whether it be in hair salons, pubs, hardware stores or coffee house, they trust you to welcome them and their neighbors. Building a relationship like this should be the goal of every business.

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Tags: Small Business, Wicked Local, Customer Engagement

Throwback Thursday: Old School Automobiles

Posted by Nick Pizzolato on Thu, Nov 17, 2016 @ 12:30 PM

If you were to go out tomorrow and buy an automobile, you might be surprised with all the special features that are included. Most cars, vans, and trucks have a camera to help guide you as you back up. Once, air-conditioning was a special feature, but now it’s considered a standard option on most cars. Cars even come with a USB port as part of the console so you can charge your tablets and phones. People have always loved celebrating their cars.

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Tags: Wicked Local, Throwback Thursday

Being Prepared for Black Friday

Posted by Nick Pizzolato on Wed, Nov 16, 2016 @ 02:12 PM

Here are three ways to prepare your business and team for Black Friday.

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Tags: Small Business, Wicked Local, holiday

Preparing for the 2016 Holiday Shopping Season

Posted by Nick Pizzolato on Tue, Nov 15, 2016 @ 02:04 PM

Next week, we start the official holiday shopping season. Every year, Americans visit physical stores and take part in online deals as businesses offer different promotions to attract consumers. Here are six trends to look for this holiday season.

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Tags: Small Business, Wicked Local, holiday