Blog

7 Facts About Video Marketing

Posted by Nick Pizzolato on Thu, Jun 22, 2017 @ 02:12 PM

Here are seven facts about how video marketing helps your business engage with more customers.

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Tags: Digital Marketing, Wicked Local, Video

Boosting Online Visibility with Ad Enhance

Posted by Nick Pizzolato on Wed, Jun 21, 2017 @ 02:00 PM

Advertising in print presents a great way to connect with an engaged audience, and helps spread your message. While this is an important market, it’s imperative to promote your business online as well.

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Tags: Digital Marketing, Wicked Local, Print

Advertising on Facebook

Posted by Nick Pizzolato on Mon, Jun 19, 2017 @ 01:18 PM

Social media engagement is growing every day and more businesses continue to incorporate social networking into their marketing strategy.

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Tags: Social Media, Digital Marketing, Wicked Local

Greeting Customers Through a Retargeting Strategy

Posted by Nick Pizzolato on Thu, Jun 15, 2017 @ 12:58 PM

Most marketing strategies have one thing in common: repetition. Finding ways to display and announce the name of your business to consumers is an effective way to make an impression. You see this strategy used in print, on TV, and in radio ads, but your digital ads can also become a tool for brand recognition as customers use the internet.

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Tags: Digital Advertising, Digital Marketing, Wicked Local

5 Reasons Why Your Business Should Use Live Chat

Posted by Nick Pizzolato on Wed, Jun 14, 2017 @ 02:03 PM

Live chat offers consumers a chance to ask questions about products and services when they visit your digital store. Here are five reasons why your business should use live chat.

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Tags: Digital Marketing, Wicked Local, Customer Engagement

Enhancing Your Business with an Updated Website

Posted by Nick Pizzolato on Tue, May 16, 2017 @ 01:23 PM

Your website is the digital hub for your business. It’s where customers are directed to visit when they find your business during a web search or click on a digital ad. You can use it for promotional announcements and as a home for your landing pages. Your site needs to be more than just a static informational page. An updated website can help your business grow and prosper.

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Tags: Digital Marketing, Websites, Wicked Local

Learning the Lingo: Site Takeover

Posted by Nick Pizzolato on Mon, Apr 10, 2017 @ 01:25 PM

A successful digital marketing campaign is measured by how many customers click on your ad. Creating the most amount of exposure possible for your ad will increase the traffic to your site and build brand recognition. A website takeover immediately draws consumer attention to your marketing campaign and increases your overall response rates.

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Tags: Digital Advertising, Digital Marketing, Wicked Local

The Basics to Buying Ads Online

Posted by Nick Pizzolato on Wed, Apr 05, 2017 @ 02:20 PM

Every year, the digital marketplace grows. Consumers are given new tools to make purchases easier and businesses are presented with new opportunities to reach customers. At the core of all of these advancements however, are websites. Your business can still find ways to reach customers using new web advertising techniques.

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Tags: Digital Marketing, Wicked Local

A Visual Guide to Advertising on Instagram

Posted by Nick Pizzolato on Tue, Apr 04, 2017 @ 01:50 PM



With 400 million daily active users and 95 million photos and videos shared every day, Instagram has become a popular medium for businesses to promote their products, services, and brand. Advertising on Instagram can help your business engage with new customers, build a larger fan base, or even direct people to your physical store. Instagram can be a great tool to help your brand engage with consumers.

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Tags: Digital Marketing, Wicked Local

Running Promotions for the Holidays

Posted by Nick Pizzolato on Tue, Nov 29, 2016 @ 01:17 PM

As more customers begin to think about how to finish their holiday shopping, they’ll be looking for businesses to offer them incentives to shop at their store. You’ll undoubtedly be offering promotions and discounts to customers as a way to attract those on the lookout for deals. But what’s the best way to market those promotions? Certainly the tried and true methods of print advertising works, but you can use new media to reach more consumers.

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Tags: Social Media, Digital Marketing, Wicked Local, holiday