Blog

Infographic: Grow Your Business with Special Sections

Posted by Nick Pizzolato on Wed, Mar 22, 2017 @ 01:39 PM

Special sections provide targeted themes to connect your business with specific audiences in need of the products, services, and expertise you offer.

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Tags: Wicked Local, Customer Engagement, Infographic

Five Marketing Trends for 2017

Posted by Nick Pizzolato on Tue, Jan 03, 2017 @ 11:59 AM

Here are five of the marketing trends that we expect to see in 2017.

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Tags: Wicked Local, Infographic, News & Trends

The Case for Using Infographics

Posted by Nick Pizzolato on Wed, Oct 26, 2016 @ 01:32 PM

One of the hottest and most successful trends in marketing strategy is creating infographics that engage with your customers. An infographic can help introduce your brand to consumers and provide a fun and informative reasons for why they should use your business. Check out these five reasons why your business should explore using infographics.

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Tags: Wicked Local, Infographic

Six Facts About Advertising with Video

Posted by Nick Pizzolato on Mon, Oct 10, 2016 @ 02:15 PM

Creating a video marketing message has never been easier. High quality cameras can fit in the palm of your hand and are now a part of any smart phone or tablet. Using videos in your email and social media marketing campagins help build consumer awareness and can lead to more sales conversions. Here are six reasons why using videos will help your business.

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Tags: Small Business, Wicked Local, Video, Infographic

September Blog Rewind: Reaching out to Customers

Posted by Nick Pizzolato on Wed, Sep 28, 2016 @ 01:05 PM

In September, the Wicked Local Media Solutions blog focused on sharing strategies that would help small businesses develop relationships in their community. Whether it’s attending an expo or event to meet face-to-face with customers, investing in youth athletics to build brand recognition, or finding a way to connect with consumers using digital media, we want your business to have the tools to build a great marketing campaign.

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Tags: Small Business, Wicked Local, Video, Infographic

Infographic: Why People Love Infographics

Posted by Nick Pizzolato on Wed, Dec 02, 2015 @ 02:27 PM

Infographics are eveywhere. I'm sure if you look in your favorite publication you'll see some sort of information that is being displayed as artwork. They are used in stories about finance, crime, sports, and politics as a way to make the raw data easy to understand. What makes them so appealing?

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Tags: Small Business, Customer Engagement, Infographic

Infographic: The Value of Cause Marketing

Posted by Nick Pizzolato on Mon, Nov 16, 2015 @ 11:54 AM

Cause marketing is a great way for your business to champion a cause and also gain exposure within your community. By partnering or supporting a local charity, you demonstrate that your business wants to support those who need help, and that empathy is recognized by consumers. This infographic, is compiled from studies that show an increasing number of customers are looking for their favorite companies to invest in causes.

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Tags: Cause Marketing, Small Business, Wicked Local, Infographic

Infographic: Success with E-Commerce

Posted by Nick Pizzolato on Mon, Nov 09, 2015 @ 11:13 AM

Your business’s online presence is more than just a robust digital advertising campaign. Your website needs to be a resource for customers looking for more information and the opportunity to purchase an item as well. Every year, the number online purchases grows as customers seek easier ways to shop without leaving their home or dealing with crowds. If your web page can be be capable of being a virtual marketplace for your company, it will put you ahead of your competition and also expand your customer base from local to global.

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Tags: Small Business, Infographic

Infographic: Selecting Keywords for Your Text Ad

Posted by Nick Pizzolato on Wed, May 13, 2015 @ 11:35 AM

Search engine marketing​ gives your business the opportunity to​ be​ seen by web users who search for a particular term or phrase​ related to your business​. Although your business may not be a part of the organic results, your text ad will be the first thing users see. But how do you select the​ right​ keywords to use? We've created this infographic to help guide your strategy when selecting the words and phrases you want to use in your campaign.

Infographic: Selecting Keywords for Your Text Ad | Wicked Local Media Solutions

 

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Tags: SEM, Digital Advertising, Small Business, Digital Marketing, Infographic

Infographic: The Best (and Worst) Keywords for Email Subject Lines

Posted by Nick Pizzolato on Wed, Apr 15, 2015 @ 11:08 AM

First impressions mean a lot when it comes to email marketing. Business owners are always looking to write a subject line that will grab the attention of a consumer and entice them to read their message. A study was done to see what keywords encouraged positive engagement and what words led to an email being ignored. This infographic highlights the subject line keywords that worked and the words that didn’t.

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Tags: Small Business, Digital Marketing, Customer Engagement, Infographic, Email Marketing