We may live in the digital age, but advertising in print media is still a highly effective way to engage with customers. Consumers consider community newspapers one of the most trusted sources for news and information on local businesses. In fact, 71% of people who read local news publications say they are influenced to make purchases based on the ads they see in the paper. The Wicked Local family of newspapers includes 6 daily newspapers and 98 weekly publications. Watch this video and learn more about the power of print advertising.
Nick Pizzolato is the Marketing Content Manager at Wicked Local Media Solutions. For questions, topics for future blogs, or to share your favorite moment from the film “Back to the Future,” email him at email@example.com.