Our Print Audience

They kids are still home:

  • 416,000 belong to households with children.

They food shop for the family:

  • 75% spent $100+ on groceries in the past week .

They have multiple drivers:

  • 671,000 belong to a household that owns 2 or more vehicles.

 

Our Digital Audience

They have a full house:

  • More than 500,000 belong to a household of 4 or more people.

They are family oriented:

  • 35% watched a family movie in the past 6 months.

  

 Reach Families

 

 

Source: Scarborough Research, Boston R2 2015, cume readership; Boston 5-PMSA, Barnstable + Bristol. comScore December 2015.