Our Print Audience
They like to shop:
- 1.2 million shopped at a major department store in the past month
They shop at malls:
- 823,000 visited a mall/shopping center in the past month.
They have money to spend:
- Nearly 500,000 have a household income of $100K+
Our Digital Audience
- 85% shop and do product research online.
They spend online:
- 44% have spent $200+ online in the past 6 months.
Source: Scarborough Research, Boston R2 2015, cume readership; Boston 5-PMSA, Barnstable + Bristol. comScore December 2015.